If your company is thinking big and looking to the future with an eye on international markets, there is one important aspect in the design of your logo- you need to make sure that the tag line you use in your logo will translate appropriately into languages of the markets you are seeking to enter. logo design companies need to carefully consider this factor when arriving at the right tagline for global markets. An example of what can go wrong is Kentucky fried chicken’s tagline "finger lickin good" which translates in Mandarin to "eat your fingers off"!
Using the Right Tag Line in Your Logo Design
June 1st, 2008 | Business